HTP Motorsport — Mercedes-AMG GT3 race cars in the pit lane
Brand · Web · Media & Social

HTP Motorsport

GT racing · website relaunch & social media

HTP Motorsport, founded by Wim de Pundert and racing manager Norbert Brückner, stood among the leading names in international GT racing: from the ADAC GT Masters through the European Blancpain GT Series to the world's most renowned endurance classics.

For HTP Motorsport, ADVIGA developed and delivered the cross-media visual identity and ran the social-media engagement through to mid-2017 — sharp and consistent across every channel.

Photos: © ADVIGA / ELFImages

Brand · Marketing · Web · Media & Socialmedia htp-motorsport.de →
Mercedes-AMG GT3 in silver and neon yellow, front end with #IWCRACING lettering, in the garage View between two mechanics onto the yellow-green MANN-FILTER AMG in the pit lane Mercedes-AMG GT3 number 84 leaving the garage at the ADAC GT Masters test Driver in the cockpit, seen through the side window with helmet and steering wheel Front end of the yellow-green MANN-FILTER AMG in the garage, Pirelli slick alongside Mercedes-AMG GT3 on track at Monza, another GT car following Two Mercedes-AMG GT3 in the pit lane of the Motorsport Arena, looking down the straight Team photo in front of the garages: four Mercedes-AMG GT3 with crew and drivers, numbers 84, 85, 86 and 48 Champagne on the podium of the Blancpain GT Series at Monza, April 2017 Inside the garage: two Mercedes-AMG GT3 with numbers 84 and 85 side by side The MANN-FILTER AMG number 48 at the pit wall, looking down the start-finish straight Driver wearing an AMG helmet in the cockpit, close-up through the side window Nürburgring 24 Hours at night: Mercedes-AMG GT3 in the pit lane, more cars on track Pit stop seen from above, mechanics around the car with number 46 The yellow AMG number 47 at speed, panning shot Mercedes-AMG GT3 with #IWCRACING lettering on the approach to a corner, driver visible in the cockpit A mechanic's goggles reflect the pit stop of the MANN-FILTER AMG Race cars in the Nürburgring pit lane, among them three Mercedes-AMG GT3 Pit lane from ground level: rear of the yellow AMG, mechanics alongside The MANN-FILTER AMG number 48 on track at night, panning shot Pit stop during the 24-hour race, team member in blue overalls in the foreground The team watches the race from the pit entrance Two Mercedes-AMG GT3 in the pit lane, mechanic with fuel rig in the foreground Helmet of a team member, the race car reflected in the visor The MANN-FILTER AMG number 48 at a public car presentation in an Eifel town centre Two Mercedes-AMG GT3 being prepared in the pit lane, mechanics leaning over the cars Night pit stop: the MANN-FILTER AMG among team members in HTP overalls Driver in racing suit in the cockpit, VLN round 2017
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