Hankook Tire Europe — commercial vehicle brand presence
Photo · Media

Hankook

Hankook Tire Europe · Commercial Vehicle

For Hankook Tire Europe — Commercial Vehicle — ADVIGA handled the brand's media and live presence, on the trade-fair floor and trackside alike. From the booth at the IAA in Hannover to appearances in the paddocks of European truck racing, ADVIGA showed the brand where its audience already was: right by the vehicles and the sport.

Photos: © ADVIGA

Photo · Media
Hankook trade fair stand with truck tyres on a curved SmartControl plinth Close-up of a SmartTouring AL22 truck tyre at the stand, fuel calculator screen behind Concept van on Hankook tyres at the trade fair, seen from ground level Hankook hospitality unit at the circuit, visitors on the terrace under a blue sky Truck tyre displayed inside a polished chrome ring Hankook flag and hospitality unit against the sky
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