Media · Matchmaking
A prime-time slot on Germany's No. 1 TV motor magazine, "GRIP — Das Motormagazin", was where ADVIGA put the FINSTRAL RALLY Dakar Team in front of a national audience — turning a rally project into genuine television reach.
In the show's country duel "Germany vs. Netherlands", Johann Elfrink went wheel to wheel with the German challenger, Team Behringer — his Mercedes-Benz Rally AXOR 4x4 against their MAN, two heavyweight rally trucks trading blows for the cameras.
Photo: © ADVIGA